Honda and Sony Collaborate on Afeela
In an exciting development in the automotive industry, Honda has partnered with Sony to launch a new brand named Afeela. This collaboration combines Honda’s expertise in manufacturing with Sony’s innovative prowess in technology, particularly in entertainment and mobile communication.

The Afeela 1: A Technologically Advanced Sedan
The first model from this partnership, the Afeela 1, is anticipated to make its debut in 2026. Designed with a clear focus on technology, the Afeela 1 promises to revolutionize the driving experience by integrating multiple digital interfaces across its dashboard. Additionally, the vehicle will boast an impressive suite of 40 sensors, which will aid in functioning its level 2 driver assistance system, ensuring both safety and convenience for drivers.
Performance and Availability of Afeela 1
The Afeela 1 will be powered by a pair of 241-hp electric motors providing all-wheel-drive capabilities, aimed at delivering an exhilarating driving experience. With a range target of 300 miles on a single charge, it is set to alleviate range anxiety for electric vehicle owners. Initially, sales of the Afeela 1 will be restricted to California, starting with the $102,900 signature trim. An additional trim, the $89,900 origin version, is scheduled for a release in 2027, enriching the Afeela lineup.