Pricing Overview of the 2025 Toyota Prius
The 2025 Toyota Prius begins at an affordable price of $29,485 for the base LE trim. This represents an increase of just $400 over the previous year’s model, reflecting a consistent trend across the Prius lineup. For consumers seeking more features and enhancements, the XLE model starts at $32,930, while the premium Limited trim is priced at $36,500. This pricing strategy not only underscores Toyota’s commitment to value but also positions the Prius competitively within the hybrid market.
Introducing the Nightshade Model
A noteworthy addition for the 2025 model year is the introduction of the Nightshade trim. Bundled with unique aesthetic modifications, including black badging, door handles, and bumper trim, the Nightshade offers a more stylish option for drivers. It is based on the XLE model and is available in an exclusive color, referred to by Toyota as Karashi. This new trim enhances the Prius’s appeal, particularly to those seeking to make a statement.
Performance and Specifications
All 2025 Prius models (excluding the plug-in-hybrid version) are powered by a robust 194-hp hybrid system, utilizing a 2.0-liter inline-four engine sourced from the Toyota Corolla Cross, paired with two electric motors. A continuously variable automatic transmission ensures a smooth driving experience. Front-wheel drive comes standard; however, an optional all-wheel-drive system, available for an additional $1,400, adds a permanent-magnet electric motor to the rear axle, providing an extra 2 hp and enhancing traction in various driving conditions.