Introduction to the Kia EV4
The Kia EV4 is shaping up to be an affordable electric vehicle (EV) sedan designed for the North American market. Positioned as a competitor to Hyundai’s Ioniq 6, the EV4 promises better technology and sharper styling, appealing to a wide range of buyers looking to transition to electric driving.

Manufacturing Challenges
However, Kia faces a significant challenge in keeping the EV4 affordable. The company has announced that the EV4 sedans will be manufactured exclusively in South Korea, while hatchbacks will be produced in Slovakia. This decision complicates the potential for a lower price point due to the additional 25% tariffs imposed on imported vehicles, which will be a hurdle in competing with U.S.-manufactured competitors like the Tesla Model 3.

The Future of EV Pricing
The uncertainty surrounding the $7,500 federal tax incentive only complicates matters further, especially since the EV4 will not qualify due to its manufacturing location. While leasing EVs still allows customers to benefit from incentives, this may change soon, making it even harder for Kia to offer an affordable price structure. As the EV landscape continues to evolve, potential buyers keen on affordability may also consider other options like the Kia Niro EV or the Hyundai Kona Electric. Despite current challenges, the dream of affordable EVs remains alive, reflecting the persistent need for sustainable transportation solutions.