The Rise of Xiaomi in the Auto Industry
Xiaomi, the tech company that took the smartphone world by storm, is revving its engines and accelerating into the car market. With their first car, the SU7 super-sedan, becoming an explosive hit in China, it’s hard to ignore this company on the automotive racetrack. Even Ford’s CEO couldn’t resist the charm! But good luck trying to find an SU7; it’s still a hot commodity!

The Yu7 SUV: Another Win in the Making
And just when you thought Xiaomi couldn’t possibly do better, enter the Yu7, their first SUV. Feedback is buzzing, as our very own Kevin Williams has already given it some love. After the phenomenal demand for the Yu7, with a staggering 240,000 reservations in 18 hours, Xiaomi is clearly on their way to conquering Europe by 2027. Talk about a power move!
Setting Sights on Europe
As if that wasn’t enough, data from Xiaomi’s automotive unit shows they delivered 81,000 EVs in just one quarter. Not to mention, the SU7 Ultra has managed to break its own Nürburgring record. Analysts are buzzing that companies like Xiaomi have now outshined even Tesla, leaving many to wonder if a sting might be headed Elon Musk’s way.
The European market beckons, promising favorable tariffs and eager buyers. Given Xiaomi’s track record of undercutting competitors, we can expect a showdown like no other. If you thought the tech giant was finished, buckle up! With its entries into Europe looming, Xiaomi is just getting started. Who knows, the next Xeon might just be cruising down your neighborhood street!